Lateral Thinking

Edward de Bono
2016

Pre-loved
Great condition

In Lateral Thinking, Edward de Bono introduces a revolutionary approach to problem-solving that goes beyond traditional logic and analysis. He explains how the brain’s natural tendency to think in patterns can limit creativity—and how to break free using lateral techniques that encourage fresh perspectives. With practical exercises and real-world applications, de Bono shows how to generate new ideas, rethink assumptions, and unlock creative potential. This method is especially valuable for businesses, educators, and anyone looking to innovate in a structured yet imaginative way. Lateral Thinking is a foundational guide to thinking differently and more creatively in every aspect of life.